Next edition: SPRING 2014
Poznań Fashion Fair - welcome!
We invite you to visit Poznań Fashion Fair which will be held 11th-13th September 2012 in Poznań, Poland.
Poznań Fashion Fair will consist of four exhibitions:
- NEXT SEASON Exhibition of Clothing, Lingerie and Accessories
- collections for fall-winter 2012/2013 - FAST FASHION Exhibition
- collections for spring-summer 2012 - BTS Exhibition of Shoes, Leather and Leather Goods
The Poznań Fashion Show stimulates traders to expand their knowledge. The Fair will host the Fashion Retail Forum. During the upcoming edition of the Poznań Fashion Show, the visitors will be able to familiarize themselves, among others, with expert forecasts concerning the trends in the apparel, textile, and footwear sectors. A lot of stress will be put on state-of-the-art technologies and their potential applications in the fashion industry, and on Internet marketing. New sales techniques will also be discussed, and so will legal matters related to retail trade.
The program of the Fair includes also daily fashion shows which will certainly attract the attention of visitors and the media.
A bit of history
The history of the Intermasz trade fair dates back to 1970s. Initially, the trade fair was held together with TAKON International Trade Fair of Consumer Goods. Since 1976, the show became an independent event, and according to the industry’s preference was organised every two years for the reason that it takes two years to develop and implement new technologies. In the early years of Intermasz, when Poland had many light industry plants, namely textile and knitting, companies offering textile (weaving and knitting) as well as clothing machinery were a potent group of exhibitors. Today, the trade fair exposition is dominated by technologically advanced machinery and equipment for the clothing industry together with computer-aided production preparation systems: it is a result of changes that have taken place in the industry throughout over 30 years.
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